I found this article at TechCrunch. This goes along with the Amazon type of advertising that Jenkins talked about in Convergence Culture, except it's not really tailored to your liking. Personally, I don't think it will fly. It seems like it will turn into those annoying forwards or bulletin posts on MySpace.
Decent idea and will probably get traffic from really bored people, but I think it might annoy users over a certain age, say 25 or so. That said, if you're on my friend's list, don't send me this s#!$.
Read the article here: social ads
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