Here's a really interesting column from The Week talking about how Jon Stewart could possibly be the most influential television personality after the build up to and subsequent dismantling of Jim Cramer.
It's a good read, and if you haven't watched any of the Stewart vs. CNBS/Cramer stuff, you should. Very interesting how the comedian has had to take over as the window to the deeper issues that have wrought havoc with mainstream media.
How'd all this start? Watch these below:
The Beginning
In Cramer we Trust
The Personality Clash
The Battle Previewed
Then the three-part Finale above.
Monday, March 16, 2009
Wednesday, March 11, 2009
SocialMedia creates social advertising
I found this article at TechCrunch. This goes along with the Amazon type of advertising that Jenkins talked about in Convergence Culture, except it's not really tailored to your liking. Personally, I don't think it will fly. It seems like it will turn into those annoying forwards or bulletin posts on MySpace.
Decent idea and will probably get traffic from really bored people, but I think it might annoy users over a certain age, say 25 or so. That said, if you're on my friend's list, don't send me this s#!$.
Read the article here: social ads
Decent idea and will probably get traffic from really bored people, but I think it might annoy users over a certain age, say 25 or so. That said, if you're on my friend's list, don't send me this s#!$.
Read the article here: social ads
Tuesday, March 10, 2009
Theory Trading Cards!
Theory.org.uk Trading Cards offers 32 online trading cards featuring famous social theorists. I thought this would be good inspiration for writing our papers! Pick a card, any card, there's sure to be one right for you!
Thursday, March 5, 2009
Follow up post from Josh
Wanted to share a couple things that I didn't get to during my presentation.
Jon Stewart blasting away at Twitter:
And Jon completely taking CNBC to the cleaners about their "reporting" and rosy crystal ball commentary about the economy. Rick Santelli – the "reporter" that went ape on the trading floor complaining about bailouts – was supposed to be a guest on The Daily Show, but was a no show. Well, like when McCain bailed on Letterman, you don't bail on high profile talk show hosts.
CNBC didn't have a response it seems.
And one more:
Here's a blog/bitch session about Lessig's Creative Commons undermining the photography market. I can see points on both sides of the issue and still haven't decided what to really think about it. Very tricky to navigate some of them. If there are lots of "good enough" images that can be used under CC licenses why pay for images? Yet, if a art director or someone of the like needed quality work and found a photo through CC and licensed other images from a photographer for market prices the system worked, right? Still don't know...
Jon Stewart blasting away at Twitter:
And Jon completely taking CNBC to the cleaners about their "reporting" and rosy crystal ball commentary about the economy. Rick Santelli – the "reporter" that went ape on the trading floor complaining about bailouts – was supposed to be a guest on The Daily Show, but was a no show. Well, like when McCain bailed on Letterman, you don't bail on high profile talk show hosts.
CNBC didn't have a response it seems.
And one more:
Here's a blog/bitch session about Lessig's Creative Commons undermining the photography market. I can see points on both sides of the issue and still haven't decided what to really think about it. Very tricky to navigate some of them. If there are lots of "good enough" images that can be used under CC licenses why pay for images? Yet, if a art director or someone of the like needed quality work and found a photo through CC and licensed other images from a photographer for market prices the system worked, right? Still don't know...
Tuesday, March 3, 2009
discussion of Living and Learning with New Media
What’s the goal of the study? And what do you think of the researchers approach, methods, conceptual foundations?
What do they mean by networked publics and how do they factor into understanding digital youth?
Who else have we read that makes a smilar argument? And what are some examples of this?
What are some of the barriers youth face to online participation?
How does the report characterize new forms of media literacy?
Why is peer-based learning so effective in some circumstances?
What recommendations do they make for parents and educators?
What do they mean by networked publics and how do they factor into understanding digital youth?
Who else have we read that makes a smilar argument? And what are some examples of this?
What are some of the barriers youth face to online participation?
How does the report characterize new forms of media literacy?
Why is peer-based learning so effective in some circumstances?
What recommendations do they make for parents and educators?
Aaliayh's Respondent Post to "Living and Learning with Digital Media"
In the summary of the white paper “Living and Learning in digital media...” the researchers look at the way that young people are interacting with digital tools and how technology is becoming a bigger part of growing up for young and how it is an extension of their education.
The part that I found interesting was the division of participation among youth into three different categories: messing around , geeking out, and hanging out. New Media is definitely changing the way that people interact and younger groups are finding new ways to use the technology to their advantage it is creating an environment where children are teaching adults how to use New Media to interact with their peers. Increasingly, teenagers are using New Media as a way of enhancing “hanging out” with their friends by coming together to create projects that they may post online. Teenagers go to their friends houses and often use New Media tools to interact with other friends and express themselves with the media via Youtube, Myspace and Facebook.
It extends far past gaming, to a point where teens interact not only offline but online as well and they use the media to create both an online and offline identity. The online and offline identity seems to becoming one instead of two different things. It seems that the lines of friendship are also shifting. Online tools continue to enhance personal friendships but it also closes the gaps between superficial relationships and forces us to make a connection to others even if it is just friending someone on Facebook.
I hope that this increased interaction of youth online will lead teenagers and growing children to adapt a more global perspective because New Media has the potential to connect different communities across different countries. New Media opens up possibilities of uniting different groups against a common foe or to fight for a cause. I think about the Harry Potter communities coming together to fight against movie studios. Using New Media as a form of education is a problem adults have to learn to accept and use the tools to their advantage because youth are becoming more and more New Media savvy.
Documentary "Growing Up Online"
The part that I found interesting was the division of participation among youth into three different categories: messing around , geeking out, and hanging out. New Media is definitely changing the way that people interact and younger groups are finding new ways to use the technology to their advantage it is creating an environment where children are teaching adults how to use New Media to interact with their peers. Increasingly, teenagers are using New Media as a way of enhancing “hanging out” with their friends by coming together to create projects that they may post online. Teenagers go to their friends houses and often use New Media tools to interact with other friends and express themselves with the media via Youtube, Myspace and Facebook.
It extends far past gaming, to a point where teens interact not only offline but online as well and they use the media to create both an online and offline identity. The online and offline identity seems to becoming one instead of two different things. It seems that the lines of friendship are also shifting. Online tools continue to enhance personal friendships but it also closes the gaps between superficial relationships and forces us to make a connection to others even if it is just friending someone on Facebook.
I hope that this increased interaction of youth online will lead teenagers and growing children to adapt a more global perspective because New Media has the potential to connect different communities across different countries. New Media opens up possibilities of uniting different groups against a common foe or to fight for a cause. I think about the Harry Potter communities coming together to fight against movie studios. Using New Media as a form of education is a problem adults have to learn to accept and use the tools to their advantage because youth are becoming more and more New Media savvy.
Documentary "Growing Up Online"
Monday, March 2, 2009
The Snuggy
The new media douche bags video made me think of this video, the web site intervention for myspace.
And I could not stop laughing at this.
And I could not stop laughing at this.
Reading on Digital Youth
Here's the Summary of Findings from the the Digital Youth Project to read for tomorrow, incase it wasn't clear when you went to the site.
Sunday, March 1, 2009
Friday, February 27, 2009
Thursday, February 26, 2009
Shepard Fairey + Remix
There's been a lot of hype lately about the lawsuit between the AP and Shepard Fairey. Listen to the interview on NPR with both Fairey and Garcia (the photographer who took the original image) - Fairey makes some good points.
Apparently Lessig is speaking on a panel with Fairey tonight - I'll try to remember to check YouTube for it later.
Apparently Lessig is speaking on a panel with Fairey tonight - I'll try to remember to check YouTube for it later.
Remix things to talk about today
What is a sharing economy?
What is a hybrid economy and what conditions are needed to make it work?
What are some examples?
How does hybrid economy help decriminalize youth?
What are the five shifts in the law that would radically improve its relation to RW creativity?
How does he suggest we reform ourselves (and why is it necessary to do so)?
What is a hybrid economy and what conditions are needed to make it work?
What are some examples?
How does hybrid economy help decriminalize youth?
What are the five shifts in the law that would radically improve its relation to RW creativity?
How does he suggest we reform ourselves (and why is it necessary to do so)?
Wednesday, February 25, 2009
Digital Liscensing Fees in Music
http://www.guardian.co.uk/music/2009/feb/25/eminem-universal-digital-royalties-lawsuit
Evidently Eminem is about to set a precedent on digital licensing fees as he's suing his record company over them. More interesting though is that Steve Jobs is on the witness list.
Evidently Eminem is about to set a precedent on digital licensing fees as he's suing his record company over them. More interesting though is that Steve Jobs is on the witness list.
Friday, February 20, 2009
All it takes is one
As we were talking about in class with regard to copyright, digital media is replicated so easily and nearly perfectly. And thus, we have U2's new album screw-up turned piracy nightmare. Seems the record company got all worked up over how torrents of the new album were spreading like wildfire, but it was the label that fumbled the ball at the 5-yard line.
Just for fun: DRM Self-righteousness
Still, as TechDirt’s Mike Masnick notes, there’s a lesson to be learned here. “At some point, folks in the music industry are going to (finally) recognize a rather simple fact: it just takes one digital copy of a song/movie/whatever to get out there, and it’s everywhere. You can’t stop it. No matter how annoying it is. No matter what laws it violates. It will happen.”Read the rest of the post over at Digital Daily.
Just for fun: DRM Self-righteousness
Wednesday, February 18, 2009
Remix Chapters Intro-5 RESPONSE
I found it very interesting to read the examination of the student friend of the author writing essays with quotes from established writers. This openly adopted form of literary remix with attribution had never been put into copyright context for me before. It presents an interesting notion of how cultural norms and processes are learned and applied. Why is it that literary remix is acceptable yet Girl Talk is challenged by law in their adaptation of remix with music and video? Do we hold music and video to a higher standard or value than literature? Or has the exponential growth in the last couple decades of new medias and the tools to create, publish and share content outpaced the moral adjustments of our society? I mean, let's face it the written word has been around a few thousand years. We have had plenty of time to adjust the uses of literary works.
Yet, new technologies have already begun to alter the literary landscape even today. It was announced the last few days that a Creative Commons license has been created for Twitter (yes, I have an affliction with the platform and am seeking professional assistance). You can even look at the recent brouhaha over Facebook changing the Terms of Service. The change brought into question several aspects of copyright of not just images and video but text comments and information. But after a groundswell of anger derived from a short blog posting and discourse between the company and its users, reverted to the original ToS. The heavy coverage of the issue by mainstream media also forced the quick discussion. But the issue of copyright still wasn't solved, only a continued delay in the need to address the 800-pound gorilla in the corner of the room frothing at the mouth.
There are communities in some of these mediums that embrace remix as part of their culture though. Take the electronic genre of music for example including Trance, House, Techno, Drum & Bass just to narrow it down a little. Many of the these artists including upper echelon producers create tracks that they openly allow to be remixed and altered, as long as there is credit back to the original artist. All while being done in the land of commerce for profits. For example look at Armin Van Buuren's "The Sound of Goodbye" track. One song was remixed nearly 20 times and then compiled onto an album. Each of the remixers will also be using and selling their versions of the track. But that is not counting the live remixing at performances or concerts by other artists even of the remixed versions. Most electronica shows are all about live remixing. The artists spread each other's work in order to expose more audiences to the music. Electronica tracks have typically been DRM free, save for some listed on iTunes based on the record label, in order to enable the opportunity of remix, including productions of podcasts and streaming music channels on the Internet.
While reading about the implementation of DRM to media, I reflected back to the topic we have talked about several times in class with regard to China and limiting the tools, not necessarily the content. The limitations of the DRM were an attempt to re-harness the limitations of analog content by taking away one of digital media's finest asset: exact duplication. But in limiting the tools the users of the tools, the creators, are in the end handcuffed in progressing the form and function of content. The notion of being an apprentice under the guidance of an established creator, such as the greats of art history or music, has been hamstrung for the almighty dollar. But in many instances the dollars don't even make their way to the originating artist. The mega-corporations managing all that content end up retaining the majority of it all.
In the end, until the notion of copyright and ownership are clearly defined, the legal threats and battles will continue. The copyright law has become overly restrictive and the notion of "fair use" has only gotten fuzzier. Creative Commons allows for some creators to open their works up to new futures, but many do not know of its existence. (One more hurdle of media literacy.) Or we can just wait a another decade or so for the boomers to lose their grip on control and old belief systems and re-institute the RW culture of societies past. Only, that waiting perpetuates the restraint of potential learning and exploration of a remix culture.
Yet, new technologies have already begun to alter the literary landscape even today. It was announced the last few days that a Creative Commons license has been created for Twitter (yes, I have an affliction with the platform and am seeking professional assistance). You can even look at the recent brouhaha over Facebook changing the Terms of Service. The change brought into question several aspects of copyright of not just images and video but text comments and information. But after a groundswell of anger derived from a short blog posting and discourse between the company and its users, reverted to the original ToS. The heavy coverage of the issue by mainstream media also forced the quick discussion. But the issue of copyright still wasn't solved, only a continued delay in the need to address the 800-pound gorilla in the corner of the room frothing at the mouth.
There are communities in some of these mediums that embrace remix as part of their culture though. Take the electronic genre of music for example including Trance, House, Techno, Drum & Bass just to narrow it down a little. Many of the these artists including upper echelon producers create tracks that they openly allow to be remixed and altered, as long as there is credit back to the original artist. All while being done in the land of commerce for profits. For example look at Armin Van Buuren's "The Sound of Goodbye" track. One song was remixed nearly 20 times and then compiled onto an album. Each of the remixers will also be using and selling their versions of the track. But that is not counting the live remixing at performances or concerts by other artists even of the remixed versions. Most electronica shows are all about live remixing. The artists spread each other's work in order to expose more audiences to the music. Electronica tracks have typically been DRM free, save for some listed on iTunes based on the record label, in order to enable the opportunity of remix, including productions of podcasts and streaming music channels on the Internet.
While reading about the implementation of DRM to media, I reflected back to the topic we have talked about several times in class with regard to China and limiting the tools, not necessarily the content. The limitations of the DRM were an attempt to re-harness the limitations of analog content by taking away one of digital media's finest asset: exact duplication. But in limiting the tools the users of the tools, the creators, are in the end handcuffed in progressing the form and function of content. The notion of being an apprentice under the guidance of an established creator, such as the greats of art history or music, has been hamstrung for the almighty dollar. But in many instances the dollars don't even make their way to the originating artist. The mega-corporations managing all that content end up retaining the majority of it all.
In the end, until the notion of copyright and ownership are clearly defined, the legal threats and battles will continue. The copyright law has become overly restrictive and the notion of "fair use" has only gotten fuzzier. Creative Commons allows for some creators to open their works up to new futures, but many do not know of its existence. (One more hurdle of media literacy.) Or we can just wait a another decade or so for the boomers to lose their grip on control and old belief systems and re-institute the RW culture of societies past. Only, that waiting perpetuates the restraint of potential learning and exploration of a remix culture.
Outline of Remix Chapters 1-5
Introduction
Chapter 1: CULTURES OF OUR PAST
RW Culture Versus RO Culture
Chapter 2: CULTURES OF OUR FUTURE
Chapter 3: RO, EXTENDED
Remaking Nature
Chapter 4: RW, REVIVED
Lessig points out that remix is something as simple as using a quote to write an essay and using old cases to make a point in a brief. If we as students had to ask for permission to quote every source, we’d get nowhere.
Writing Beyond Words
Remixed Text
Remixed Media
The Significance of Remix
Chapter 5: CULTURES COMPARED
Differences in Value-and “Values”
Differences in Law (Is it Allowed)
Lessons About Cultures
Questions:
Are remix artists such as Girl Talk making valuable contributions to our society or merely piggy backing on the success of others?
Do you agree with Lessig that the negatives caused by our current copyright laws outweigh the benefits?
Is the democratic act of blogging worth all of the “crap” that is stacking up on the Internet?
Should RW based learning be incorporated into our schools?
What are your thoughts on the future of advertising as suggested by Lessig’s Amazon example? Does it go too far?
Do you think the issues of copyright and “free use” would be different now if Congress would have decriminalized P2P file sharing by enacting various licensing proposals?
Do you think Creative Commons is the way to go?
- In the introduction to Remix, Lessig gives us several examples of copyright's ability to regulate everything from home movies to art installations. My favorite is his example of Stephanie Lenz's 18 month-old dancing to a distorted "Let's go Crazy" by Prince in the background. Lessig gives us these ridiculous examples of the over regulation of copyright in order to set up the theme of Remix: collateral damage. Is the current copyright law, which was written for an analog society, hindering our ability to grow and create in a democratic society? But, most importantly, making a new generation into criminals?
Chapter 1: CULTURES OF OUR PAST
- Copyright law first existed when there were no real ways to copy the tokens save performance and sheet music. However in 1906, when Sousa fought for more coverage of copyright, he was doing so in order for artists to benefit from the production of copies for commercial profit, not to stop ordinary citizens from continuing folk practices of RW culture. His main concern was the degradation of culture with the influx of new technologies or those damn “infernal machines.”
RW Culture Versus RO Culture
- RO culture has taken over popular culture from RW through the introduction of technologies and the competition between the new technologies to provide the best quality tokens. First with the piano player rolls, to phonographs, record players, radio (AM, then FM), VCR, tape players, CDs, DVD’s, etc.
- Popular culture becoming professionalized allowed access to a wide range of culture, produced a valuable economy and defined what we know as pop culture today.
- Whereas Sousa argued for more copyright regulation, he knew that there was/is a limit. He thought amateur culture needed to be left unregulated by law because of the importance of amateur creativity in a RW society.
Chapter 2: CULTURES OF OUR FUTURE
- Lessig believes that both RO and RW cultures can survive and flourish in a “hybrid” economy.
Chapter 3: RO, EXTENDED
- When RO culture first emerged, all of its tokens were analog. It was extremely hard to copy them, and when the technology became available to do so, copies were inferior to the original. Do any of you remember making mixed tapes and if you weren’t quiet enough, you could hear background noise? The tapes on cassettes or VHS would eventually wear out the more often you played them or get completely ruined if your tape deck or VHS player decided to eat it.
- Digital technology changed the nature of the RO tokens and the availability of digital technology made it possible to RW tokens again. This caused the content industry to come up with strategies to protect businesses from digital technologies. In 1997 and 98, new laws were designed to extend the life of copyright work, strengthen criminal penalties and punish the use of technology that tried to circumvent digital locks placed on digital content. The law cracked down on entities such as Napster first, then extended to ordinary citizens, even children.
Remaking Nature
- In 2003, iTunes began selling music with digital rights management software encoded in each file. This helped to appease the record industries a bit and Rhapsody and Napster followed suit. eMusic was the first to sell content without DRM software. Due to Internet and new technologies, culture is widely accessible and the costs of inventory dropping, allows more niche communities and tastes to flourish, i.e. Chris Anderson’s “longtail.”
- With digital technology, we no longer have to conform to anyone else’s schedule; we can consume what we want, when we want it. We want access at any moment, hence the popularity of the iPhone. Lessig predicts that many devices will continue to compete to be the best in this respect, furthering technological advances in this area.
- Advertising also needs to change in order to follow digital trends. Whereas ads were shown, interrupting television programs every 18 minutes or so, the digital culture gives us an opportunity to change the way marketing and advertising is carried out. He gives he example of Amazon and its ability to monitor your purchases and searches in order to give you very specific suggestions to what they have gathered from you yourself. He suggests that this is preferable to the flip side of having to sit through commercials for advertisements in no way interesting you, think you’re a dude and a Tampax commercial comes on or you’re a lesbian sitting through a Viagra commercial.
Chapter 4: RW, REVIVED
Lessig points out that remix is something as simple as using a quote to write an essay and using old cases to make a point in a brief. If we as students had to ask for permission to quote every source, we’d get nowhere.
Writing Beyond Words
- Is quoting from a source such as film, TV or music any different than quoting from a text? Because technology makes it possible for just about anyone to sample from these tokens and include them in their own digital work, shouldn’t these forms of quoting be democratized just as text has?
- Here's Girl Talk for those of you unfamiliar.
Remixed Text
- The proliferation of blogs gave ordinary people a venue to be heard and other ordinary people a way to comment and interact by tagging and rating blogs. Aggregators like Technorati allow us to see in real time the most popular blogs on the Net. Even if a blog is bad, it still has democratic value.
Remixed Media
- In Lessig’s opinion, a mix of images and sounds makes its point far more powerfully than and 800 word essay in the New York Times because the tokens used to remix images, film, and music have emotional meaning to us. In our visual culture, it’s hard to disagree with him.
The Significance of Remix
- Remix builds community with remixers and it is a valuable tool for education. Just like the kids writing for the “Daily Prophet,” remix artists learn more from the act of doing and participating and getting constructive feedback, then the individualized hierarchy of most classroom based learning.
- This video clip of McCain being Barack Rolled stresses the significance of community. There are several instances on YouTube of fake videos, ones where you think you are about to watch one thing, but it suddenly cuts to Rick Astley singing Never Going to Give You Up. Most people wouldn't get the joke, this video is more about showing off.
Chapter 5: CULTURES COMPARED
Differences in Value-and “Values”
- RO culture is made by professionals to be consumed only. RW is amateur and asks more of the audience, learning by practicing.
- RW also has economic value. Lessig talks about people buying content for their iPods. He also says that the most valuable contribution to our economy comes from connectivity, not content.
- Lessig agrees that a lot of remix is crap, but thinks that value also comes from the participation and practice of rewriting culture.
Differences in Law (Is it Allowed)
- The current copyright law was written before the advent of digital technologies. The technology is the only thing that has changed, but since the architecture of copyright law is such that it includes any copy made, virtually all of us are guilty of breaking copyright law now. A new form of copyright law should be enacted to reflect our changing society, something like Creative Commons
- I recently began following Lessig on Twitter and found out that there is currently a case against Shepard Fairey for his possible use of an image by the AP.
- Both cultures are important and valuable; the current law needs to be changed in order to be up to date with current technology.
Questions:
Are remix artists such as Girl Talk making valuable contributions to our society or merely piggy backing on the success of others?
Do you agree with Lessig that the negatives caused by our current copyright laws outweigh the benefits?
Is the democratic act of blogging worth all of the “crap” that is stacking up on the Internet?
Should RW based learning be incorporated into our schools?
What are your thoughts on the future of advertising as suggested by Lessig’s Amazon example? Does it go too far?
Do you think the issues of copyright and “free use” would be different now if Congress would have decriminalized P2P file sharing by enacting various licensing proposals?
Do you think Creative Commons is the way to go?
Sample Lit Reviews
At long last here are a few sample introductions with lit reviews that you can model your own after.
Hope this helps.
Mimi Ito's intro to the book Personal, Portable, Pedestrian .
And my intro to International Blogging.
Hope this helps.
Mimi Ito's intro to the book Personal, Portable, Pedestrian .
And my intro to International Blogging.
Monday, February 16, 2009
Post Revisted: Ms Peachez vs. Oil (For Leo)
I agree with Leo's thoughts that identity and representation within hip hop in not explored in mainstream media. What has given this idea a little burn was the whole Don Imus controversy and him blaming hip-hop for his usage of the phrase “nappy headed hoes.” Don Imus brought to the forefront the issue that because something is acceptable in black culture and in music, why can’t other cultures use the same phrases? Which leads to conversations of the n-word today in mainstream media and the re-purposing of the word in black circles. Whoopi Goldberg recently discussed the n-word and does a pretty good reasoning of its usage and context today versus the past.
Many hip-hop artists have to battle with themselves to figure out if they want to and can provide social commentary regarding issues within black culture or if they would like to get spins on the radio and have their videos played on mainstream outlets like MTV, BET, and VH1. In order to get noticed they fall on misogynist imagery within songs and video. BET (Black Entertainment Television) does not necessarily represent black people in a positive light. In fact, BET was supposed to be a reflection of black culture and issues given a space or public sphere to be discussed and instead it has segued into culture that plays upon the minstrel showand the exploitation of black stereotypes. Boondocks creator Aaron McGruder often discusses BET in his comic strips and in his television show. Has BET has become a network that is more concerned with the bottom line and just giving the people what they want? Yes, it is no longer considered a reputable forum for black issues....it rarely showcases news stories leading many to go online and to other networks for information on black issues, which is also the case with other main media sources. Recently, BET came out with a exploration of Hip-Hop vs. America. Spike Lee discusses this idea that media is giving the people what they want in the movie Bamboozled where he explores the ideas of looking at black people as buffoons here for entertaining the masses.
In different environments we all play different roles and show different aspects of our personalities. Like we discussed in class in regards to Barack Obama, he had to maintain himself as a non-threatening black male and still maintain his blackness within his own culture to remain relevant and a viable candidate. Often a subset within black cultural discussion of Obama falls into the idea that he is not black enough or whether he will remember black issues when it counts the most. There is also the thought that Obama should not do anything to embarrass the black community although many rappers do this consciously or unconsciously according to NY O.I.L. The rappers in many respects are playing multiple roles and exploring duality in rap and hip-hop culture. There are rappers that cater to the demographic that love hip-hop dances , objectifying women, violence, and battling amongst themselves. So how do they get “message songs” heard such as NY O.I.L.'s tactical media video? Some artists use mainstream attention as a means of grabbing the ear of consumers so they buy their cd and then listen to others songs that have more inspirational content on the disc. The use of alternative media finds many hip-hop artists taking to the internet to discuss issues that they care about and want to draw attention to them. The message has to go underground and be heard through alternative media sources .
NY O.I.L. is not commenting on something new in regards to the continual perpetuation of negative black stereotypes that continue to run under the radar in mainstream media and culture. The issue is do black people have to fall back to the vestiges of minstrel show tactics in order to be heard? Is commercial rap music able to function outside of minstrel show tactics and still get the attention of popular culture? Is main steam commercial rap a form of tactical media itself? NY O.I.L. sees it as embarrassing that rappers would stoop to exploiting stereotypes to make money and fall in line with bling, bling culture and materialism. There is unspoken motto of “embarrass me, embarrass yourself.” Black women, particularly video-ho-professionals (video models), allow themselves to be seen as only sexual beings that do not have any value other than their bodies as tools of advancement but there are not that many representations of black women on television that counter-act this ideal. NY O.I.L’s images play upon this in his video.
Another video , made by BET, that circulated the Internet falls into the category of tactical getting the attention of CNN.
The Mz. Peachez video, in my opinion, is more than just an ignorant representation of media. I think of it as a form of tactical media used to give light to the uneducated who do not necessarily see themselves as exploited in a video showcasing a love of chicken. Mz. Peachez is a man in drag playing the role of a matriarch taking care of children eating fried chicken. I often think that black men dress in drag to make them less abrasive and intimidating.
The video is meant to be shocking and open up discussion. As appalling as the video may be in other circles, there is still entertaining qualities seen in it by other black people. The issues are do they know better or are they a product of the failing education system in America unable to critically analyze the message in the video?
The hip-hop artist Nas has used his records as a space to discuss controversial topics and issues that plague Black Americans. He deals with dualities within his personality all the time. Which brings in the idea that people change their priorities and messages as they get older. Nas has always been a street poet but he also has songs that objectify women. This does not dismiss his relevance as a commentator on social issues and black cultures. He has a song titled “These are our Heroes,” which talks about the same issues as NY O.I.L. There is a call for responsibility for so called black role models because in a sense they represent all black people, which is unfair but true. Nas recently wanted to name his record Nigger but faced the product not being distributed, so in order to have his message heard he changed the name to N and used the album cover to make a statement. So in honor of Mz. Peachez here is another song politicizing the love of fried chicken.
Other Nas songs worth a listen:
N.I.G.G.E.R.- Master and Slave
Sly Fox
So where is the responsibility within hip-hop? And can black people play more than one role in a medium that only wants one-dimensional caricatures of black identity? Recently, Bill Cosby provided commentary about the vestiges of institutional slavery and stating that black people need to take responsibility for their circumstances and not changing them. The problem was no him speaking out but taking the topic outside “a black community” discourse. Bill Cosby is more than just a comedienne.
NY O.I.L. is commenting on the responsibilities of rappers to stop dumbing and watering down information and demeaning a culture that has come so far and fought so hard for the ability to be taken seriously. Yet there is always another aspect of artistic expression and the music as an extension of that expression and creativity. It comes down to the hip-hop artist personal choice and what message they want to be remembered by. So here is an additional question: Where is the growth in hip-hop and its soul ?
Many hip-hop artists have to battle with themselves to figure out if they want to and can provide social commentary regarding issues within black culture or if they would like to get spins on the radio and have their videos played on mainstream outlets like MTV, BET, and VH1. In order to get noticed they fall on misogynist imagery within songs and video. BET (Black Entertainment Television) does not necessarily represent black people in a positive light. In fact, BET was supposed to be a reflection of black culture and issues given a space or public sphere to be discussed and instead it has segued into culture that plays upon the minstrel showand the exploitation of black stereotypes. Boondocks creator Aaron McGruder often discusses BET in his comic strips and in his television show. Has BET has become a network that is more concerned with the bottom line and just giving the people what they want? Yes, it is no longer considered a reputable forum for black issues....it rarely showcases news stories leading many to go online and to other networks for information on black issues, which is also the case with other main media sources. Recently, BET came out with a exploration of Hip-Hop vs. America. Spike Lee discusses this idea that media is giving the people what they want in the movie Bamboozled where he explores the ideas of looking at black people as buffoons here for entertaining the masses.
In different environments we all play different roles and show different aspects of our personalities. Like we discussed in class in regards to Barack Obama, he had to maintain himself as a non-threatening black male and still maintain his blackness within his own culture to remain relevant and a viable candidate. Often a subset within black cultural discussion of Obama falls into the idea that he is not black enough or whether he will remember black issues when it counts the most. There is also the thought that Obama should not do anything to embarrass the black community although many rappers do this consciously or unconsciously according to NY O.I.L. The rappers in many respects are playing multiple roles and exploring duality in rap and hip-hop culture. There are rappers that cater to the demographic that love hip-hop dances , objectifying women, violence, and battling amongst themselves. So how do they get “message songs” heard such as NY O.I.L.'s tactical media video? Some artists use mainstream attention as a means of grabbing the ear of consumers so they buy their cd and then listen to others songs that have more inspirational content on the disc. The use of alternative media finds many hip-hop artists taking to the internet to discuss issues that they care about and want to draw attention to them. The message has to go underground and be heard through alternative media sources .
NY O.I.L. is not commenting on something new in regards to the continual perpetuation of negative black stereotypes that continue to run under the radar in mainstream media and culture. The issue is do black people have to fall back to the vestiges of minstrel show tactics in order to be heard? Is commercial rap music able to function outside of minstrel show tactics and still get the attention of popular culture? Is main steam commercial rap a form of tactical media itself? NY O.I.L. sees it as embarrassing that rappers would stoop to exploiting stereotypes to make money and fall in line with bling, bling culture and materialism. There is unspoken motto of “embarrass me, embarrass yourself.” Black women, particularly video-ho-professionals (video models), allow themselves to be seen as only sexual beings that do not have any value other than their bodies as tools of advancement but there are not that many representations of black women on television that counter-act this ideal. NY O.I.L’s images play upon this in his video.
Another video , made by BET, that circulated the Internet falls into the category of tactical getting the attention of CNN.
The Mz. Peachez video, in my opinion, is more than just an ignorant representation of media. I think of it as a form of tactical media used to give light to the uneducated who do not necessarily see themselves as exploited in a video showcasing a love of chicken. Mz. Peachez is a man in drag playing the role of a matriarch taking care of children eating fried chicken. I often think that black men dress in drag to make them less abrasive and intimidating.
The video is meant to be shocking and open up discussion. As appalling as the video may be in other circles, there is still entertaining qualities seen in it by other black people. The issues are do they know better or are they a product of the failing education system in America unable to critically analyze the message in the video?
The hip-hop artist Nas has used his records as a space to discuss controversial topics and issues that plague Black Americans. He deals with dualities within his personality all the time. Which brings in the idea that people change their priorities and messages as they get older. Nas has always been a street poet but he also has songs that objectify women. This does not dismiss his relevance as a commentator on social issues and black cultures. He has a song titled “These are our Heroes,” which talks about the same issues as NY O.I.L. There is a call for responsibility for so called black role models because in a sense they represent all black people, which is unfair but true. Nas recently wanted to name his record Nigger but faced the product not being distributed, so in order to have his message heard he changed the name to N and used the album cover to make a statement. So in honor of Mz. Peachez here is another song politicizing the love of fried chicken.
Other Nas songs worth a listen:
N.I.G.G.E.R.- Master and Slave
Sly Fox
So where is the responsibility within hip-hop? And can black people play more than one role in a medium that only wants one-dimensional caricatures of black identity? Recently, Bill Cosby provided commentary about the vestiges of institutional slavery and stating that black people need to take responsibility for their circumstances and not changing them. The problem was no him speaking out but taking the topic outside “a black community” discourse. Bill Cosby is more than just a comedienne.
NY O.I.L. is commenting on the responsibilities of rappers to stop dumbing and watering down information and demeaning a culture that has come so far and fought so hard for the ability to be taken seriously. Yet there is always another aspect of artistic expression and the music as an extension of that expression and creativity. It comes down to the hip-hop artist personal choice and what message they want to be remembered by. So here is an additional question: Where is the growth in hip-hop and its soul ?
Response: Fan Fiction/Alt. Media As Literacy Catalyst
In the realm of media literacy, one of the big challenges to greater/egalitarian mastery of media is the under representation/stereotypical representation of certain groups. How can we expect members of such neglected cultural segments to gain literacy and mastery of both media message and delivery technology, when the only images portrayed to them are either of type cast stereotypes or middle to upper class white male dominance? It seems that this is indeed an important aspect to teachers in the media literacy sector. However, is it possible that participation in various facets of the fan community may be more affective in allowing students to co-opt characters and plot lines to create more accurate representations than those originally offered?
Aaliyah writes about the many powerful benefits of allowing younger fans to further explore and create new characters/stories within their fandom. One specific instance came to mind when Henry Jenkins writes about some feminists’ response to J.K. Rowling’s character Hermione as pandering to chauvinist depictions of women as dependent and nurturing. (Jenkins 2006, 175) When fan writers take such characters and alter them to be independent and capable of any role (nurturing or otherwise), it is possible that these depictions open up the canon to those left out. That is, the canon/alternative textual worlds of the media and alternative means of production are made more open to individuals who are part of under represented groups. Such possibilities seem evident from the fan fiction quotations Jenkins uses in the “Why Heather Can Write” chapter. (Ibid.)
This could hold true across all of the cultural landscape, obscured by mainstream media imagery. Consider Harry Potter slash fiction and how it could empower fans in the GLBT community with a positive representation, contrasting the stereotypes:
Also, consider how cultural aesthetics can influence fan texts, such as Wizzard Rap, which is clearly borrowing from the hip-hop vernacular:
Consider how complex social problems are often ignored/white-washed by mainstream culture. Fan fiction has allowed individuals to produce media addressing these images as well:
“…Annette Potter came from the ghettos of Long Beach, California. She and her five older brothers lived with their drunken mother and step-father, just trying to get by on a daily basis. They attended the run down public school just down the street from their brick complex apartment building. They walked everywhere they went because they couldn’t afford a car and couldn’t even afford to take the bus sometimes.” (WhtChoc, 2008)
Fan fiction/participatory production can thus be utilized as a powerful tool to re-create media portrayals in a positive way. This results in the empowering of individuals, the creation of a deeply diverse, transmedial text and the improved literacy of underrepresented cultural segments by the inclusiveness of alternative media.
Notes:
Jenkins, Henry Convergence Culture, New York: New York University Press, 2006.
WhtChoc, "Runaway Love" (2008) http://www.fanfiction.net/s/3327786/1/Runaway_Love (accessed February 16, 2009).
Aaliyah writes about the many powerful benefits of allowing younger fans to further explore and create new characters/stories within their fandom. One specific instance came to mind when Henry Jenkins writes about some feminists’ response to J.K. Rowling’s character Hermione as pandering to chauvinist depictions of women as dependent and nurturing. (Jenkins 2006, 175) When fan writers take such characters and alter them to be independent and capable of any role (nurturing or otherwise), it is possible that these depictions open up the canon to those left out. That is, the canon/alternative textual worlds of the media and alternative means of production are made more open to individuals who are part of under represented groups. Such possibilities seem evident from the fan fiction quotations Jenkins uses in the “Why Heather Can Write” chapter. (Ibid.)
This could hold true across all of the cultural landscape, obscured by mainstream media imagery. Consider Harry Potter slash fiction and how it could empower fans in the GLBT community with a positive representation, contrasting the stereotypes:
Also, consider how cultural aesthetics can influence fan texts, such as Wizzard Rap, which is clearly borrowing from the hip-hop vernacular:
Consider how complex social problems are often ignored/white-washed by mainstream culture. Fan fiction has allowed individuals to produce media addressing these images as well:
“…Annette Potter came from the ghettos of Long Beach, California. She and her five older brothers lived with their drunken mother and step-father, just trying to get by on a daily basis. They attended the run down public school just down the street from their brick complex apartment building. They walked everywhere they went because they couldn’t afford a car and couldn’t even afford to take the bus sometimes.” (WhtChoc, 2008)
Fan fiction/participatory production can thus be utilized as a powerful tool to re-create media portrayals in a positive way. This results in the empowering of individuals, the creation of a deeply diverse, transmedial text and the improved literacy of underrepresented cultural segments by the inclusiveness of alternative media.
Notes:
Jenkins, Henry Convergence Culture, New York: New York University Press, 2006.
WhtChoc, "Runaway Love" (2008) http://www.fanfiction.net/s/3327786/1/Runaway_Love (accessed February 16, 2009).
AALIYAH”S GROUP LEADER DISCUSSION FOR 2/17 CONVERGENCE CULTURE:
INTERACTIVITY WITHIN FAN COMMUNITES AND THE IMPORTANCE OF MEDIA LITERACY LEADING TO PARTICIPATION ON A LARGER SCALE
Henry Jenkins illustrates the importance of fan communities on the Internet as a means of education and media literacy by looking at the fandoms of Harry Potter. In the exploration of the different Potter communities there rises an issue of collective intelligence as a mode of learning. The emotional connection that Potter fans experience leads them to further explore the text, while improving their writing skills and the ability to understand themselves and others by engaging the Potter Text. This community created its own “knowledge culture” to evaluate the characters of the story and also allowed students to develop an emotional attachment to the text and their interaction in the community. In a sense the text creates a sense of authorship and ownership in the participants within the online community. Illustrating inter-connectivity, this case leads to larger issues of media literacy and the idea of intellectual property and the fair use of content on the web.
Literacy’s definition has to be expanded to include media literacy and how print is used within digital media. The print is used on the web to create a community where boundaries are broken down and people are able to function anonymously. Also it creates a place where many dynamics of culture and society intertwine: participatory culture, education, religion, corporate media, and producers. Students are given the opportunity to help teach each other within the context of transparency and interaction that does necessarily happen in real world classrooms. Also, these same students create and define the rules online versus real life where they do not have the power the boundaries of learning and writing.
The online community also gives children an opportunity to mobilize online to fight back against corporate media and the constraints that are placed upon them. This is also illustrated through Harry Potter, which contests the idea that children are helpless and not able to defend themselves. Jenkins makes the case that the community functions as a grassroots movement that only needs to be threatened in order to take action in society and it also fosters an environment where children engage with media to create a more collective idea of society and its participants. Heather Lawver used The Daily Prophet to help mobilize different Potter communities against Warner Bros. to broaden their rights of the fandoms and the use of Potter characters.
Jenkins explores the idea of “affinity spaces” and the draw of people to communities that spring up out of pop culture.
- Why do people learn when participating more actively in pop culture (emotional investment)?
- Can affinity spaces be translated to school? What would make it effective? Often fandoms have do not constrain themselves to a strict hierarchy but there is an established hierarchy in the classroom, are schools locked into an autonomous culture and power dynamics between students and teacher?
- Will affinity spaces discourage school and the rigid structure of school?
REALITY VS FICTION AND FANTASY
Parody and satire force people and analyze information and decide what is reality and what is not fact. It also creates an environment where participants are analyzing sources to define the truth. As seen in fandoms, there is an added dimension in which people define their own truth within the community. This leads to the development and mastering of critical analysis skills. Jenkins contents that participants are being flooded with so much information that there has to be a way to figure out what is valuable.
- In the context of fandoms and Harry Potter, there is an issue of whether not online interaction in fantasy world is a valid way of learning because it leads to another problem of whether fact and fiction can be differentiated.
- In regards to children, if the participant is so immersed in fantasy why would they want to participate in the “real world” or school?
CORPORATE MEDIA’S NEED TO REORGANIZE PARTICIPATION
Jenkins visualizes a dynamic role between corporate media and participants within media: they both need each other to survive and thrive in a knowledge culture. Corporate media is motivated by profit and are looking for ways to gage pop culture and participants’ consumption of media. At the same time participants want the attention of corporate media to reach people that may not look online for different information. This was the goal of the True Majority Action and The Apprentice parody. True Majority Action’s founders also used the guise of talking about ice cream to draw attention to a Frisbee outlining the federal budget.On the other hand, Fandoms create an environment where fans are contributing to the expansion and popularity of a pop culture phenomenon but Corporations want to control how and to what extent this is allowed to happen. Jenkins contend that companies are entitled to protect their rights against commercial competitors but they need to distinguish what is true fan interaction.
- Do the participants in role-playing and fan fiction have some stake ownership in their work? Or are they allowed to use the characters in the story online as a form of expression? Can they publish their work? Do they want to?
- Is fair-use dead in terms of media on the net?
Applications of fan participation/ fan communities in the real world:
- Can media literacy and the model of the fandom translate to classrooms?
- Who participates online in fan communities?
- How does transparency help people to participate online while maintaining their anonymity? Do people need anonymity to truly be honest online?
- Is the Harry Potter community a form of “adhocracy”? Is this is where we are headed online?
PARTICIPATION AS A GOVERNING CONCEPT
Consumers participate on their own terms and Jenkins explores how participants impact current politics and their interaction with politics. Participation rests on audience investment and the emotional ties of media culture.
There are different forms of participation from fan communities taking on real world issues, like the HP Alliance, who use the loose context of Harry Potter searching for the truth and Justice and applying that to current global concerns. Participation can also include forwarding of clips that entertain but open up discourse and the search for more information creating a movement and community of people thinking and interacting together.
Participation has led to the movement away from the concept of the “informed citizen” to the more “monitorial citizen” who sits back and takes in all of the information and
decides the moment to participate in greater culture and in the knowledge culture.
Furthermore, participation allows consumers to contextualize mainstream media and add on to the ideas of others.
Redefining the informed citizen:
- For democracy to exist Jenkins states “ there needs to be a social contract between participants and a sense that their actions have consequences within the community”(239). Does this begin with children and arming students with the ability and skills to engage in different communities? If we want children to vote do we have to change the process by which they are socialized into citizenship?
NEW DEFINITIONS OF GRASSROOTS AND THE CONTEXT OF MEDIA
Historically, grassroots may be seen as coming together as a community and eventually taking a stake in an issue and trying to change the situation. Henry Jenkins sees grassroots beginning online and then impacting real world issues. The use of pop culture furthers Henry Jenkins idea that people are more willing to participate if they have some type of interest or emotional connection to an issue. Pop culture plays upon interest and eventually draws individuals in emotionally and it creates a means of mobilization by bringing people together to form communities. Not only has pop culture influenced political campaigns helping to court voters but it also shaped how the public analyzes political conversations, as seen in The Daily Show. Photoshop added to the political conversations by becoming a grassroots interpretation of political cartoons.
Jenkins believes that new media has changed the nature of the debate and why youth is more engaged in information. Blogging adds to this idea because participants on blogs often look up information and investigate thus intervening in the democratic process.
- “ Pierre Levy describes a world where grassroots communication is not a momentary disruption of the corporate signal, but the routine way the system operates." (226)
- Is blogging an expansion of “culture jamming” or is it a completely separate aspect of convergence culture?
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